In this Executive Insights, L.E.K. Consulting analyzes key finding from its annual Media & Entertainment study. We surveyed approximately 2,000 households on their entertainment choices, preferences and viewing habits. Topics explored included:
- Streaming and other subscription services
- Cord-cutting trends
- Price sensitivity
For additional insights, watch Dan Schechter, L.E.K. Managing Director, discuss the study results in this short video.