COVID-19 and Private Equity: Three Reasons Why Deal-Making Will Prove More Resilient than Feared Peter Ward Read More
Consumer Services Executive Insights Total DTC: Building a Better Approach to Reach Your Consumers May 16, 2019 L.E.K. Consulting recently studied 176 representative brands across consumer goods categories, finding that almost all of them have made significant…
Retail Executive Insights Beyond the hype: What will Amazon’s Australian entry really look like and what can… November 21, 2017 Amazon will launch its Australian platform in late 2017. In this Executive Insights, we share perspectives on the key factors and impact mitigation…
Media & Entertainment Published Articles Fad or Trend? What the Difference Is, How to Tell Them Apart and Why It Matters! – Part 2 September 21, 2017 Last time, we presented a set of issues to consider when determining if a product is merely a fad or a solid trend with staying power.
Media & Entertainment Published Articles Fad or Trend? What’s the Difference, How to Tell Them Apart and Why It Matters! – Part 1 August 24, 2017 That latest technological marvel. It seems to be sweeping the nation, quite literally, but is it a fad or a trend with lasting staying power?
Retail Executive Insights Lessons for Retailers and Consumer Brands From the Front Line of Media Disruption January 25, 2017 The modern media industry has excelled at acquiring loyal consumers by enabling each one to create a custom experience out of a mass offering. While the…
