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Riding the Digital Health Wave: The L.E.K. Digital Excellence Framework

Klaus Boehncke
Klaus Boehncke
Guillaume Duparc
Guillaume Duparc
Monish Rajpal
Monish Rajpal
Stephen Sunderland
Stephen Sunderland
Read More
Direct Selling
Executive Insights

COVID-19 and Direct Selling — Part Two: How Industry Leaders Can Thrive Long Term

June 18, 2020
COVID-19 will continue to impact the business model, consumer demand and supply chains that are central to direct selling companies.
Direct Selling
Executive Insights

COVID-19 and Direct Selling — Part One: How Industry Leaders Can Weather the Pandemic

May 27, 2020
While the COVID-19 pandemic is affecting different industries in different ways, the direct selling industry is especially vulnerable given its reliance…
Retail
Executive Insights

How Brands Can Seize Growth as the Channel Ecosystem Changes

June 17, 2019
While stores continue to be important, over 85% of consumers have used their phone to conduct research while in a store, and 43% use their phone in-store…
Consumer Services
Executive Insights

Total DTC: Building a Better Approach to Reach Your Consumers

May 16, 2019
L.E.K. Consulting recently studied 176 representative brands across consumer goods categories, finding that almost all of them have made significant…
Digital
Executive Insights

Digital Strategy: Activating Against Customer Needs

April 8, 2019
For brands and retailers, there’s always been an obsession with using data to improve customer relationships and to drive both engagement and conversion…
Digital
Executive Insights

Digital Transformation: Road Map to a Digital-First Organization

March 11, 2019
With the increasing penetration of smartphones, access to low-cost networks and advances in technology, the consumer landscape is well on its way to…
Industrials
Executive Insights

The Strong Winds Driving Packaging Demand

March 28, 2018
An uptick in new product launches, along with increased private-label/Tier 2 brand participation, is among the key trends driving brand-mix shifts in the…
Consumer Products
Executive Insights

Crossing the Digital Divide: No Brand Left Behind

January 11, 2018
When news broke last spring about Amazon’s courtship of some of the world’s biggest consumer packaged goods (CPG) brands, it touched off a wave of…
Retail
Executive Insights

Beyond the hype: What will Amazon’s Australian entry really look like and what can…

November 21, 2017
Amazon will launch its Australian platform in late 2017. In this Executive Insights, we share perspectives on the key factors and impact mitigation…
Retail
Executive Insights

Getting Fit for the Future: Six Organizational Ideas for Brands and Retailers

August 15, 2017
It’s no secret that traditional brands and retailers are under siege. Consumer behavior is changing rapidly. Low- and off-price players are moving in…
Retail
Executive Insights

Retailers Play the Generation Game: Lessons From Adapting to Millennials

July 28, 2017
Consumers are a moving target, powered by major generational shifts. Retailers that ignore generational change risk obsolescence.
Retail
Executive Insights

Fad or Trend? Why Some Products Are a Flash in the Pan and Others a Sustainable Success

February 7, 2017
Every year, a handful of consumer products become runaway hits. Pet Rocks, Beanie Babies, the Atkins Diet, inline skates and paintball arenas are good…

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    • Finding Your Edge
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COVID-19: our insights on what’s next

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