Paths to Recovery, Planning for Recession and the New Normal Manny Picciola Maria Steingoltz Lauren DeVestern Chris D’Angelo Read More
Consumer Products COVID-19 Paths to Recovery, Planning for Recession and the New Normal May 22, 2020 As certain parts of the country start to reopen or consider reopening, it is natural to look ahead. In this report, we will address some of the questions…
Building & Construction COVID-19 COVID-19: How R&R and Retail Can Outshine Other Sectors of Building and Construction May 5, 2020 Two of those more resilient segments — R&R and retail — are worth exploring in more detail, with implications for building products manufacturers.
Paper & Packaging Executive Insights Is It Time for Brand Owners To Think Beyond Omnichannel Packaging? March 6, 2020 Product packaging has always been an important component of overall marketing strategy for consumer brands — from toothpaste and diapers to cosmetics and…
Life Sciences & Pharma Executive Insights Maximizing Oncology Success Through World-Class Guideline and Compendia Strategies February 18, 2020 National Comprehensive Cancer Network (NCCN) recommendations are considered to be the gold standard for public and private insurers to use in making…
Apparel Executive Insights Holiday Season Insights: How Did Retail Apparel Promotions Perform in 2019? February 11, 2020 L.E.K. conducted a rigorous analysis of promotional activity across leading apparel retailers during the 2019 holiday shopping period (November and…
Home Furnishings Executive Insights Holiday Season Insights: How Did Home Furnishing Promotions Perform in 2019? February 11, 2020 The holiday season between Thanksgiving and Christmas was 26 days in 2019, its shortest possible length.
Retail Solutions The 80/20 of Personalization September 10, 2019 Why is personalization so hard to get right? It isn’t lack of data — after years of tracking clicks, ecommerce activity and rewards program engagement,…
Retail Executive Insights How Brands Can Seize Growth as the Channel Ecosystem Changes June 17, 2019 While stores continue to be important, over 85% of consumers have used their phone to conduct research while in a store, and 43% use their phone in-store…
Consumer Products Executive Insights The Nutrigenetics Opportunity: Poised for Growth June 5, 2019 As genetic testing has emerged as one of the fastest-growing areas of consumer healthcare, sales of direct-to-consumer (DTC) solutions from companies like…
Consumer Services Executive Insights Total DTC: Building a Better Approach to Reach Your Consumers May 16, 2019 L.E.K. Consulting recently studied 176 representative brands across consumer goods categories, finding that almost all of them have made significant…
Industrials Case Study Regional Sales Initiative Helps Waste Management Firm Boost SME Market Share May 15, 2019 A leading waste management company sought to offset the natural advantages held by competing small and midsize enterprises (SMEs) within their business…
Industrials Case Study Industrial Firm Expands Market for Its Vision Technology Within the New Heavy-Duty… May 13, 2019 Using L.E.K.’s guidance, the company was able to extend its reach to include a number of other vehicle end markets, ranging from utility trucks, concrete…
