An urgent need to take action
Inadequate growth in a workforce facing ever increasing demands presents a serious strategic issue for the healthcare sector and the societies it serves. We have identified three clear areas of focus for healthcare operators looking to tackle the problem and maintain value in their business.
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Seek to retain and create more value with your existing workforce in the near term
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Invest in digital transformation to improve productivity and support new business models that demand fewer people to operate them in the medium term
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Work across the industry with governments to ensure adequate growth of the healthcare workforce in the long term
Near term
Now is the moment for operators to think strategically about how they can expand and augment their existing workforce.
Taking the time to develop a market-leading employee value proposition is a key first step. This encompasses many elements, including: financial and non-financial compensation (e.g. recognition for tenure and performance); flexible working arrangements; opportunities for learning, development and career progression; access to the latest equipment and technology; and being part of a well-respected healthcare brand.
Modifying existing processes to maximise capacity can be another quick win. Allowing clinicians to focus on high-value activities and increase time with patients can be extremely beneficial. This can be achieved by either reducing the administrative burden on clinicians or by delegating diagnostic or treatment work to the wider healthcare team (as is the case in dentistry with dental therapists and hygienists).
Investing in comprehensive training schemes can upskill both clinical and non-clinical staff, and bring the benefit of both a better skilled and more motivated workforce.
Medium term
Healthcare operators should think strategically about how technology can be used to improve productivity and to support new business models that mitigate the challenges of workforce shortages.
One example of this strategy in action can be found in teleradiology, where technology has been used to increase clinician productivity and allows for additional (remote) capacity by removing the need for on-site capabilities. Orthodontics offers another, with Ventruvian creating a successful business model that switches the majority of patient interactions online to allow clinicians to focus on appointments that really matter and reduce both headcount and cost base.
The onus is on governments to stimulate the healthcare economy and incentivise operators to invest. The German government currently provides €4.3bn of grants to help technologically modernise the domestic healthcare sector. Innovations including patient portals, digital medication management and telehealth solutions are already bearing fruit. And in Italy €7.4bn of government funds has been used to upgrade the digital infrastructure, promote home care automation, and improve data collection and management.
Long term