The residential construction sector in France suffers from the misconception that it has slow growth that is unsuitable for investment. An analysis of market fundamentals, however, suggests a long-term growth story that could be on the cusp of a new growth cycle.
In this Executive Insights Paris Partners David Danon-Boileau, Frédéric Dessertine and Maxime Julian explore the numerous investment and growth opportunities on offer in this sector and identify four winning strategies that will enable companies to thrive, even in a harsh economic environment:
- Keep it simple
- Rapidly adapt to changing circumstances and needs
- Innovate, innovate, innovate
- Embrace emerging niches
Read this Executive Insights in French.
David Danon-Boileau explores this topic in more detail in this video.