During the pandemic, the holiday sector suffered from closed borders and lockdowns, curtailing travel plans for all. After 2022 saw a strong rebound in the travel industry, the forecasts are increasingly positive for 2023. The ongoing cost-of-living crisis in the UK is putting pressure on consumer discretionary spend, which in principle leaves holiday companies vulnerable; however, in reality the picture is better than expected. Despite high inflation and prices, research points to a majority of UK consumers planning to increase travel in 2023. Data signals more good news for UK tourism, with inbound travel levels recovering well. Keeping on top of technology disruption, staffing levels and strategies to meet increasing demand are all key in 2023. 

Sunshine Ahead for the UK Holiday Market With a Positive Outlook for 2023


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