Medical Communications Trends: Outsourcing Implications and Transformation
- Special Report
Communications service providers are critical to the success of pharmaceutical businesses. Biopharmaceutical companies increasingly defer to the expertise of service providers within medical communications to meet rapidly evolving commercial, marketing, medical affairs and market access needs.
Many biopharmas are also prioritizing the digital skills and quantitative abilities of communications service providers to address unmet needs within advanced digital strategies.In this special report, L.E.K. Consulting shares findings from its proprietary Commercial Pharmaceutical Services survey to examine key trends driving the market and define a winning medical communications services value proposition.
Please download our report to read our analysis.