From concept to strategy
As pharmas’ scrutiny increases over time, CMOs/CDMOs need to be prepared for changes in expectations and resulting shifts in pharmas’ key supplier selection criteria. Staying ahead of the curve by setting in motion tangible action today can create a competitive advantage in the future.
Developing a roadmap will require careful planning, particularly considering the relative nascency of pharmas’ interest in supply chain sustainability as well as the varying sustainability maturity levels and ambitions among pharma companies. This will involve:
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Assessing external expectations and competitive positioning: A resilient strategy will incorporate expectations from external stakeholders — pharmas, investors and regulators — and an analysis of the CMO’s/CDMO’s competitive landscape and positioning, in order to inform which actions need to be taken.
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Prioritising opportunities for action: CMOs/CDMOs will then need to evaluate and prioritise opportunities for action carefully and weigh them against other business objectives and the demand for resources. For example, fast-growing CMOs/CDMOs might struggle to set absolute environmental performance targets and may have to define targets relative to output, such as GHG emissions per unit of revenue. The latter will necessitate discussions with pharma customers, which will likely prefer absolute targets in the future and a plan for transitioning to these.
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Building the business case and seeking internal alignment: A business case will be required, demonstrating the expected impact of sustainability action on revenues and costs, as well as required investments, before attaining the internal organisational alignment needed to drive change.
Sustainability performance is undoubtedly becoming more important in winning business and hence must be built into CMOs’/CDMOs’ long-term commercial strategy. To know more about how L.E.K. can help CMOs/CDMOs develop and leverage a successful sustainability strategy, contact us at sustainability@lek.com.
Endnotes
1Beyond environmental topics, pharma companies are undertaking initiatives to align their policies and processes with ESG (environmental, social and governance) principles. These are not covered in this article, but will be topics of subsequent publications.
2The analysis covered seven CMOs/CDMOs: Samsung Biologics, Boehringer Ingelheim, Lonza, Catalent, Recipharm, Siegfried and Bachem
3Some organisations also mention incorporating and innovating in green chemistry
4The SBTi is a partnership between the Carbon Disclosure Project, the U.N. Global Compact, the World Resources Institute and the World Wildlife Fund. It certifies emissions-reductions targets as being “science based” provided they meet the decarbonization levels required to achieve the targets of the Paris Agreement and are aligned with scientific best practices for emissions calculations and reduction. Visit the SBTi website here.
5The 10 companies are AstraZeneca, Biogen, GSK, Johnson & Johnson, MSD, Novartis, Novo Nordisk, Pfizer, Sanofi and Takeda. Read more about the ENERGISE program here.