Customer Excellence: Business Model Innovation for MedTech Companies with L.E.K.'s Jonas Funk

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Developing a true “Customer Excellence” model, paired with “Product Excellence,” allows MedTech companies to be truly valued partners, delivering seamlessly integrated solutions to help solve hospitals’ challenges and win in the future. In this video, L.E.K.'s Jonas Funk discusses the opportunity for medical device and medical technology partners to innovate and move away from solely focusing on product innovation and product sales.

Read more in our Executive Insights' "Customer Excellence: Business Model Innovation for MedTechs".