Our ninth annual Hospital Study explores what hospitals are facing from a change perspective and the implications for medtechs and other suppliers. Jonas Funk, L.E.K. Managing Director, discusses how hospitals are grappling with reimbursement given the evolution from a fee-for-service model to value-based payments. He explains how this broader, more holistic view of care is creating a need for suppliers to go from just offering products to providing solutions, and how a customer-centric mentality may be the most critical success factor for medtechs going forward.