Media, Entertainment & Technology

L.E.K. combines strategic acumen with the extensive industry insight to help clients enhance business performance and gain market share via our service offerings – Strategy, Mergers & Acquisitions (M&A), Shareholder Value Management, Operations & Organization, and Marketing & Sales.

We also tailor our offerings to address the unique requirements of our global media, entertainment & telecommunications clients.

Service	Sample Service Components
Market and Competitive Analysis	Competitive intelligence and benchmarking Market research and analysis Piracy impact analysis and recommendations
Consumer Behavior	Consumer insights New trend implications Customer profitability Customer segmentation
Mergers, Acquisitions and Partnerships	Content, library and rights valuation Film slate financing Commercial due diligence M&A implementation and integration
Brand, Content and Product Management	Digital asset/rights management Content packaging and windowing Brand life cycle management Intellectual property (IP) exploitation Licensing and merchandising
Pricing Strategy	Advertising and CPMs Pricing, discounting and bundling Price benchmarking
Distribution, Sales and Marketing	Digital distribution strategies - new channel initiatives Sales and channel strategies/optimization Supply chain optimization Marketing return on investment (ROI) strategies